Jason Kristufek's We Media Blog

Media, Innovation, Audience, Ideas and New Business Model for News

Archive for March, 2008

Basic Skills Test

This Sillicon Valley Watcher came out with a list of 10 basic new media skills for journalists. He has some good points so I will share them here.

How to upload an image to a blog. (I know journalists that don’t know how.)

How to add a link to text in an online story.

How to take and [...]

Web 2.0 Expo

So I think this is pretty cool. For the second year in a row, the company where I work is sending me and a group I am part of called the Web Best Practices Team to the Web 2.0 Expo in San Francisco April 22-25.
My buddy Tom and I originally thought it might be an [...]

All you have to do is listen

If you haven’t heard by now Starbucks has announced a cool new way to interact with its customers and what a brilliant idea. It shows a real commitment to listen to your customers.
Jeff Jarvis points out correctly that the auto industry, airlines and others should have done this five years ago. I’ll add another industry [...]

A video journalist toolkit

As I mentioned previously, I have hired a video journalist and with the new hire the company where I work has made the decision to invest in at least two fully outfitted and mobile toolkits, one for the new hire and one the photography staff.
And, wow, was it hard. It took a couple of weeks [...]

Be the mayor of your beat

There are several reasons I am writing this post today. The obvious reasons are recent posts by Mark Briggs, John Robinson and Seth Godin.
Another reason is the people in the newsroom and media company where I work. And yet another is the idea of breaking up the newspaper and go niche.
I like this concept, which [...]

Blueprint for a new media web site

This is kind of unrelated to what he has been talking about lately, but I wanted to grab it and share. Ryan Sholin has a good blueprint put together for media web sites that we all can follow very easily, and more importantly, he’s dead on.
Here’s the list of five things. Let me know what [...]

Don’t be ashamed to serve the audience

He doesn’t post often but when he does people seem to listen, and especially when Rob Curley starts talking about local news and audience I start to listen.
Curley argues, again, the news industry should not be ashamed by giving the audience what they want, which is a hard reality for many editors and reporters to [...]

Media companies should open coffee shops

I floated this idea to my friend Tom a while ago in regards to a new venture he is involved with called E-Me Ventures, a cool innovative and disruptive technology company.
I told Tom part of his endeavor, which will take place in Iowa City, Iowa, should include opening a coffee shop.
The idea was reaffirmed again [...]

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