I'm ready for Web 2.0
I’ve probably mentioned this before, but I’m not sold on the title Web 2.0. But I’m here in San Francisco for the Web 2.0 Expo which kicks offs today with a couple of three-hour workshop sessions. The full expo gets going tomorrow.
The reason I say I’m not a huge fan of the title Web 2.0 comes from my friend Becky.com who I think rightly says “it’s not about Web 2.0, Web 3.0 or Web 10.0. It’s just the web and how people use it.”
I’m not trying to downplay the significance of the Web 2.0 philosophy, however. I’m excited to be here with three others from Gazette Communication’s Web Best Practices Group, who also will be blogging from the event at WediaBuzz.com. There’s already one post there.
I am hitting two workshops today. Both are under the fundamentals track, one Web 2.0 Best Practices and the other is How to Innovate on Time.
Oh, and don’t forget, the twitter feed.
April 22nd, 2008 at 4:29 pm
I’m not into buzzwords because they lose meaning after the billionth time some yahoo says they’re all about Web 2.0 and then makes every design shiny and round but continues to approach the medium from the old one-way “mass comm” perspective.
That said, I remember thinking way back in ‘95 or so (the year every company advertising on the Super Bowl announced their Web address) that the net had been co-opted by corporate entities as “TV-part two.” Yet even then, we were starting to e-mail and form social groups based on interest rather than locality.
My (admittedly long-winded) point is that while the term “Web 2.0″ might have overstayed its welcome, the message of what Web 2.0 represents (interactivity, conversations, connectivity, selectivity) has yet to sink in.
It has always been “just the Web:” Sometimes it’s a TV. Sometimes it’s a telephone. Sometimes it’s a book. One size does not fit all.