http://jasonkristufek.com/2008/04/22/im-ready-for-web-20/ Product Manager, Entrepreneurship, Content Strategy, Journalism Wed, 13 Jul 2011 16:34:36 +0000 hourly 1 http://wordpress.org/?v=3.3.1 http://jasonkristufek.com/2008/04/22/im-ready-for-web-20/comment-page-1/#comment-53 Nez Tue, 22 Apr 2008 16:29:25 +0000 http://wemediaguru.wordpress.com/?p=61#comment-53 I'm not into buzzwords because they lose meaning after the billionth time some yahoo says they're all about Web 2.0 and then makes every design shiny and round but continues to approach the medium from the old one-way "mass comm" perspective. That said, I remember thinking way back in '95 or so (the year every company advertising on the Super Bowl announced their Web address) that the net had been co-opted by corporate entities as "TV-part two." Yet even then, we were starting to e-mail and form social groups based on interest rather than locality. My (admittedly long-winded) point is that while the term "Web 2.0" might have overstayed its welcome, the message of what Web 2.0 represents (interactivity, conversations, connectivity, selectivity) has yet to sink in. It has always been "just the Web:" Sometimes it's a TV. Sometimes it's a telephone. Sometimes it's a book. One size does not fit all. I’m not into buzzwords because they lose meaning after the billionth time some yahoo says they’re all about Web 2.0 and then makes every design shiny and round but continues to approach the medium from the old one-way “mass comm” perspective.
That said, I remember thinking way back in ’95 or so (the year every company advertising on the Super Bowl announced their Web address) that the net had been co-opted by corporate entities as “TV-part two.” Yet even then, we were starting to e-mail and form social groups based on interest rather than locality.
My (admittedly long-winded) point is that while the term “Web 2.0″ might have overstayed its welcome, the message of what Web 2.0 represents (interactivity, conversations, connectivity, selectivity) has yet to sink in.
It has always been “just the Web:” Sometimes it’s a TV. Sometimes it’s a telephone. Sometimes it’s a book. One size does not fit all.

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