Why local media needs to go liquid
People are signing up in the millions for experiences online like Facebook, Twitter and Tumblr, where traditional news has been reduced to a stream…
We Media, Journalism, Content Strategy, Technology, Social Media
A local, social-first approach to the bin Laden story
I’m still a bit out of it from a lack of sleep but it’s worth sharing a few notes about a local, digital approach…
How far should comment moderation go as part of an engagement strategy?
I’ve been wrestling with a strategy and corresponding tactics to raise the level of the conversation on two news sites. Commenting is a part…
Idea bucket
My best thoughts and ideas come in the shower, while driving, listening to music and sitting in a coffee shop. Here are a few…
Two very relevant quotes from former TBD chief Jim Brady
I’ve watched, like others, with interest the process and progress of TBD.com and its effort to change the landscape of local news in Washington,…
Online editing is changing at news organizations
The role of online editors at news organizations is evolving but I don’t think people are paying close attention. Information, engagement and marketing around…
An audience-first approach
I want to nudge the conversation in what I hope is in a healthy manner, and hopefully along the way spur a five minute…
Audience strategy: Take messaging to the next level
I’ve been focusing too much on the wrong thing. I’ve been stuck in the mindset that growing audience on a digital platform for a…
Divide and conquer
About two years ago I was a big proponent of integrating newsrooms. I thought it was the way to go: Multi-skilled journalists, equipped with…
Links worth sharing
Here are a few links and summaries of some of the things I’ve been reading the past couple days that are worth sharing. Competing…